Brief: Develop a cohesive visual identity and communication system for a museum exhibition centered on a notable historical figure, designed for a Smithsonian-inspired context.
Outcome: The Human Computer is a museum exhibition concept centered on Katherine Johnson, celebrating her contributions to space exploration and her legacy as a pioneering mathematician.
The project includes a cohesive visual identity system designed to support both the exhibition experience and its promotional materials. Deliverables include a custom logo, environmental graphics, printed materials (mailer, ticket, banner), digital applications (social media), and branded merchandise.